Google My Business Ranking Factors 2021 · Backlinks for Landing Page:- All the pages which are linked with your Google My Business listing, the quality of backlinks, and relevancy is a major factor related to Backlinks for GMB ranking. Testing was done for the backlinks between a few root domains and linked pages with Google My Business, as the result was clear that the page was linked with Google My Business effect of backlinks with more rank. So if you are starting with a new listing and a new website, then you should try to focus on specific backlinks of that page (industrial or location) of your website which you are going to link with Google My Business. You can use this factor in the reverse method too. You can take out the list of top-linked pages of your website using the Google search console, check which page is externally linked, and linked that page with Google My Business. · Keywords ...